July 26, 2017 (Sturgis, S.D.) – (), the No. 1 preferred brand of hand tools in the electrical industry, as well as one of the leading brands in the maintenance, construction and industrial trades, today announced a partnership with the City of Sturgis, South Dakota, to serve as "Official Tool" of the legendary Sturgis® Motorcycle Rally™. The 77th annual rally is Aug. 4-13, 2017.
will be on-site during the Sturgis Motorcycle Rally to film behind-the-scenes footage of City of Sturgis electricians and operations crews at work – chronicling what it takes to bring power, light and sound to the event that draws more than 500,000 bikers from around the world every year. Following the event, will publish a Sturgis Rally recap video to its website () and social media as an installment of its yearlong "Powering America's Passion" video series.
“We know that motorcycles are a passion for many of ’ loyal professional electrician and tradesmen customers, and when it comes to motorcycle rallies, Sturgis is the pinnacle,” says Greg Palese, vice president of marketing at . “We’re excited to showcase the impressive work these professionals do – using Klein tools and equipment – to help power the Sturgis Motorcycle Rally.”
Ride to Sturgis with 
From 9-10:30 a.m. on Saturday, August 5, will host an official “ Electrician & Tradesman Ride to Sturgis.” The Klein Ride is exclusive to customers, professional electricians and tradesmen, and is limited to the first 100 riders who pre-register either online or at participating distributors in Rapid City, South Dakota.
The 90-minute scenic ride will wind through the Black Hills National Forest and finish at the VIP Hospitality Village in downtown Sturgis. All participants will receive coffee and donuts during check-in, refreshments upon arrival in Sturgis, a bottle opener and a special-edition t-shirt. Check-in for pre-registered riders will take place Saturday, August 5, from 8-9 a.m. at Black Hills Harley-Davidson, at the Rentals Building immediately behind the dealership: 2820 Harley Drive, Rapid City, SD 57702.
For further details regarding the partnership or the “ Electrician & Tradesman Ride to Sturgis,” please contact the media representative listed above.
About
Since 1857, , a family-owned and operated company, has been designing, developing and manufacturing premium-quality, professional-grade tools. Celebrating its 160th anniversary in 2017, remains committed to investing in U.S. manufacturing and maintaining its place as the No. 1 choice among electricians. For more information, visit .
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