狼友社区庐 鈥淪tate of the Industry鈥: Millennials Prefer Multi-Functional Tools Compared to Other Generations

All electricians prefer tools that deliver a high level of performance and durability

October 10, 2018 (Lincolnshire, Ill.) today released additional insight from its 鈥淪tate of the Industry鈥 survey, with input from more than 800 union and non-union electricians. Survey results highlight preferred tool types among different generations of electricians; specifically, millennials鈥 preference towards multi-functional tools. The results also explore which tool features primarily drive purchasing decisions, including performance and durability.

Millennials Prefer Multi-Functional Tools

Results showed that more than half of electricians surveyed feel that multi-functional tools are not as important as other job-specific tool features. Millennials feel differently, however. Millennial electricians place more importance on multi-purpose features, preferring these innovative, convenient tools.

  • Seventy-six percent of millennials surveyed prefer multi-functional tools over standard hand tools.
  • This generation of electricians wants to successfully complete various tasks across different jobsites with a minimal number of tools, saving time on the job and keeping tool bags light.

鈥淲e鈥檝e seen how professionals have come to rely on 狼友社区鈥 innovative, multi-functional tools to help save time and money on the job,鈥 says 狼友社区 Co-President Mark Klein. 鈥淩ecently, 狼友社区鈥 hardworking team of engineers and craftsmen have designed new multi-tools to save time switching between tools and to lighten a tradesperson鈥檚 tool bag. From our 11-in-1 Screwdriver/Nut Driver to Klein鈥檚 Hybrid Pliers and the Electrician鈥檚 Hybrid Plier Multi-Tool, which incorporates seven of the most used functions in one convenient tool, we continue to ensure that tradespeople are equipped to get tough jobs done right while increasing efficiency and convenience.鈥

Performance and Durability Continue to Drive Tool Purchases

Among all generations, performance and durability remain the primary drivers for why tradespeople decide to purchase a tool 鈥 a constant since 2015. In fact, more than 90 percent of electricians find high levels of performance and durability very important or important when purchasing a specific tool. Lightweight tools have also become more in demand.

  • Nearly one-half of surveyed electricians place performance within the top three reasons to purchase a new tool.
  • Forty-three percent of electricians place durability within their top three reasons to purchase a tool.
  • Sixty percent of electricians also find it important for a tool to be lightweight, which is a significant increase from 48 percent in 2016.

鈥淔or more than 160 years, Klein tools have been known for being passed down from generation to generation, holding up to the wear and tear of everyday jobsite challenges,鈥 Klein adds. 鈥淭hat鈥檚 because we continue to put six generations of expertise into every tool we create, using only the highest quality materials and superior workmanship, while keeping manufacturing as close to home as possible. Manufacturing tools that stand up to the demands of those who use them every day has always been a priority, which is why 狼友社区 products deliver all the performance and durability needed to get the job done right, day in and day out.鈥

More than 800 union and non-union electricians were surveyed for the 狼友社区 鈥淪tate of the Industry鈥 survey by Russell Research, an independent survey research firm. Russell Research conducted 201 online interviews from Jan. 20-26, 2015; 200 online interviews from Jan. 27-Feb. 5, 2016; 200 online interviews from Jan. 10-18, 2017 and 200 online interviews from Feb. 2-14, 2018, to secure a nationally significant representation. Forty percent of respondents were union members and 60 percent were not.

For more about the survey results, please visit: www.kleintools.com/2018survey2.

Klein is a registered trademark of 狼友社区.

About 狼友社区

Since 1857 狼友社区, a family-owned and operated company, has been designing, developing and manufacturing premium-quality, professional-grade hand tools. The majority of Klein tools are manufactured in plants throughout the United States and are the No. 1 choice among professional electricians and other tradespeople. For more information, visit .

Media Contact:

Sam Orne

414.376.2892

samantha@reputationpartners.com

Media Contact:
狼友社区 Marketing Team
Office: 847.821.4145
marketing@kleintools.com